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EASA Show News
Release
July 7, 2008. IRD Balancing and Lexseco were both well
represented at this year’s Electrical Apparatus Service Association convention
in Dallas, TX.
The three-day event, held June 22-24 at the Gaylord Texan
Resort and Convention Center, was attended by over 2000 members and exhibitors,
up more than 13% from the 2007 convention. More than 150 vendors exhibited
products and services at the event which celebrated EASA’s 75th anniversary.
All of IRD Balancing’s current instruments were on display
in IRD’s own booth while a B5 Balancing Machine with a 290 Series III instrument
were available for demonstration in the Essex Brownell booth, who was our show
partner. A Lexseco 10kva Core Loss Tester was also displayed in the Essex
Brownell booth.
The show was well attended according to IRD LLC CEO Rick
Nalley, who commented, “Recession? You could have fooled me as the exhibition
floor at the convention was very active. Lots of interest by progressive repair
centers in our products was seen throughout the three days of exhibits. The
floor was alive!” Product Support Manager Bruce Boerger was also extremely
satisfied with the results. “It was exciting to connect with our customers
again,” he said afterward.
Also representing IRD/Lexseco were General Manager Jack
Wright and Application Engineer Rashad Harris. In addition to the floor
exhibits there were over twenty educational technical sessions covering topics
ranging from manufacturing to marketing to management. Jack Wright observed
that the show was a great success from a sales and marketing perspective and is
looking forward to reconnecting with our customers and friends at next years’
show in St. Louis.

Pictured left to
right: Rashad Harris, Rick Nalley, Jack Wright, Bruce Boerger
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